Make the bounded move.
Evidence supports an action with a declared limit, owner and reversal rule.
30-DAY MANAGED PILOT / HEADS OF UA
Acquisition
Incident
Compressor
Your dashboards detect changes.
AIC keeps the investigation moving.
Monitor one acquisition environment, group related platform, MMP, funnel and backend movements into incidents, then route one reviewed next check to the right owner.
MATERIAL ROUTEINCIDENT→OWNER
Related movements stay together. Independent episodes and source gaps keep their own route.
PLATFORM DELIVERY + COSTMMP ATTRIBUTED OUTCOMEFUNNEL + BACKEND BUSINESS RESULT
FIRST MATERIAL BREAKLOCATEDThe card shows where the business loss begins.
AFFECTED SCOPEBOUNDEDBroad movement and local amplifiers stay distinct.
DECISION STATECONTAINTemporary response while the next check runs.
CURRENT OWNERROUTEDOne owner, one evidence target, one review point.
NEXT DISCRIMINATING CHECKONE CHECK BEFORE THE SYSTEM CHANGES AGAIN
The reviewed card keeps the temporary decision, evidence target and reversal condition attached to the incident.
THE FIRST MANAGED PILOT
One environment. Thirty days. A traceable incident queue.
- FOR
- Head of UA or UA Lead
- SCOPE
- One app or product, one agreed metric graph, source set, market and segment boundary
- CADENCE
- Historical replay, then 30 calendar days of completed-window monitoring and weekly calibration
- OUTPUT
- Reviewed Incident Cards, incident registry, final Pilot Evidence Pack and one checkpoint
- PRICE
- Case-specific quote after the source, monitoring and expert-review boundary is accepted
THE JOB
Stop rebuilding incident context from separate alerts.
01
Check the data window
Do not promote reporting delay, stale inputs or source disagreement into a business incident.
02
Join related movements
Keep one episode from turning into separate platform, MMP, funnel and backend investigations.
03
Locate the first break
Separate the broad loss, local amplifiers, mix change and genuinely independent episodes.
04
Keep the route alive
Attach the owner, next check, temporary decision and result to the incident until it closes.
THE PROMISE
Your alerts should not create more investigations than incidents.
AIC works above the dashboards you already have. It reconciles agreed source definitions, suppresses duplicate evidence, forms incidents and locates the first material break.
Every material route is reviewed before it reaches the team. Automation does the repeated compression work; an expert approves the card, temporary decision and next check.
See the CPI contribution method ↗EACH MATERIAL INCIDENT
One working state. One owner. One next check.
Limit the downside now.
Reduce current exposure without pretending the structural explanation is already proven.
Keep the current position—until a named check.
The hold has a deadline, evidence target and maximum exposure. It is not passive waiting.
Repair the minimum blocker.
The pack names the smallest measurement repair or test required before the decision can be made.
AFTER 30 DAYS
The pilot decides whether the monitoring route deserves to continue.
Request a separately priced Private Deployment proposal. No source transfers and no Managed Operations begin until their separate agreements are accepted.
If both parties agree, separately scope and price a bounded repeat or extension. New sources, funnels and incident families remain separate changes.
Monitoring ends and your incident records are exported. The pilot does not quietly become a source-code delivery.
AFTER CONTINUE / NO FORCED LOCK-IN
Receive the runnable source snapshot. Choose who operates it.
The deployed version becomes inspectable and runnable in the agreed private environment.
After a separate production agreement, you receive the complete source snapshot required to operate that version, its deployment materials and a perpetual internal-use right. Your data, mappings and incident records remain yours.
Do not inherit another system to babysit.
You may operate the accepted snapshot internally. Managed Operations is an optional, separately priced recurring agreement under which Ascentframe runs the agreed deployment, cadence, covered connectors, calibration, agreed patches and expert-review route. New sources, major upgrades and future AIC versions remain separate scope.
You may modify it. Support follows the version.
Approved client-specific configuration remains supported. Unreviewed code changes outside the canonical snapshot fall outside active support and Managed Operations until the canonical version is restored and verified—or the modified version is accepted under a separately scoped, higher-cost expanded-support agreement.
CLIENT RECEIVES
The runnable source snapshot and perpetual internal-use and modification right. The client owns its data, mappings, configuration and incident records.
ASCENTFRAME RETAINS IP
The generic AIC core, reusable connector components, development tooling and future versions.
The perpetual right covers the client's own internal operations; resale, public distribution and operating AIC for third parties are not included.
FIT / NO FIT
A recurring incident job—not another dashboard project.
THIS FITS
- Material acquisition investigations repeat weekly or more often.
- Platform, MMP, funnel and backend movements arrive as separate alerts.
- One Head or Lead owns the material exception queue.
- One app or product can be bounded for the first pilot.
THIS DOES NOT
- Daily campaign, adset or creative optimization.
- Real-time or autonomous alerts, budget changes or rollback actions.
- A new warehouse, permanent dashboard or complete tracking rebuild.
- Several apps and unrelated acquisition environments in one pilot.
FROM SCOPE TO EVIDENCE
Managed monitoring, with the human boundary visible.
Automation refreshes agreed observations, checks windows, groups related movements and proposes routes. Expert review remains mandatory before a material card or action reaches the team.
- 01Monitoring brief
Name the recurring investigation, business result, source set and incident owner.
- 02Readiness and quote
Fix one environment, closed-window rules, exclusions and case-specific commercial terms.
- 03Replay and dry run
Check known periods, incident identity, source gaps and delivery rules before client-facing monitoring.
- 0430-day monitoring
Run after each agreed completed window—normally daily—and review every material route.
- 05Weekly calibration
Review duplicates, noise, misses, source gaps and owner routing without silently changing the contract.
- 06Evidence Pack
Receive the registry, reviewed cards and continue, revise-rules or stop recommendation, then hold one checkpoint.
DATA BOUNDARY
Standard exports or approved read-only access are preferred. Personally identifiable user data is normally unnecessary. The secure transfer and client-facing delivery routes are agreed before intake. Do not send credentials or datasets through LinkedIn.
START WITH ONE MONITORED ENVIRONMENT
Show where every investigation starts again.
Copy the brief, complete it, then open LinkedIn. The page stores nothing; credentials and datasets stay out of the message.
App or product: Paid-acquisition scope: What your current alerts fail to decide: Business result that must be protected: Platform, MMP, funnel and backend sources available: Normal reporting or conversion delay: Who owns material incidents:
SEPARATE ENTRY / FIVE BUSINESS DAYS
One difficult incident is already blocking a decision?
Use the Incident Deep Dive.
The five-day engagement remains a separately scoped add-on or standalone exception. It is for one live or recent incident that needs more reconciliation or mechanism work than a normal monitoring card.
Prepare the incident brief ↓INCIDENT DEEP DIVE / START WITH THE DECISION
Bring one difficult incident.
Keep the context.
Copy the five-line brief, complete it, then open LinkedIn. Nothing is submitted or stored on this page; do not include credentials or raw datasets.
Decision due: What changed: Action being considered: Budget or business result exposed: Evidence currently available:
SYNTHETIC CASE / INC-01
Six signals enter. One investigation comes out.
SYNTHETIC CASE · INC-01Six metrics moved.
Six metrics moved.
It was not six incidents.
See how the Compressor separates one primary conversion-path incident, two bounded side episodes and the first reversible check.
Open the full method case ↗ONE ENVIRONMENT / 30 DAYS / EXPERT-REVIEWED ROUTES